Ethnography and Virtual Worlds: A Handbook of Method
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by Tom Boellstorff, Bonnie Nardi, Celia Pearce and T.L. Taylor

Ethnography and Virtual Worlds is the only book of its kind–a concise, comprehensive, and practical guide for students, teachers, designers, and scholars interested in using ethnographic methods to study online virtual worlds, including both game and nongame environments. Written by leading ethnographers of virtual worlds, and focusing on the key method of participant observation, the book provides invaluable advice, tips, guidelines, and principles to aid researchers through every stage of a project, from choosing an online fieldsite to writing and publishing the results.

  • Provides practical and detailed techniques for ethnographic research customized to reflect the specific issues of online virtual worlds, both game and nongame
  • Draws on research in a range of virtual worlds, including Everquest, Second Life, There.com, and World of Warcraft
  • Provides suggestions for dealing with institutional review boards, human subjects protocols, and ethical issues
  • Guides the reader through the full trajectory of ethnographic research, from research design to data collection, data analysis, and writing up and publishing research results
  • Addresses myths and misunderstandings about ethnographic research, and argues for the scientific value of ethnography


DiGRA 2013 – August 26-29 – Atlanta
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This year’s DiGRA will be hosted in Atlanta at the beautiful, historica Georgian Terrace Hotel Hotel. The conference is co-chaired by Celia Pearce, John Sharp and Helen Kennedy. For more visit the DiGRA 2013 Conference Web Site.


XYZ: Alternative Voices in Game Design – July 14 – September 2, 2013
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The first ever exhibit celebrating the work of women game designers, XYZ: Alternative Voices in Game Design, will take place at the Museum of Design Atlanta July 14-September 2, 2013. For more visit the Museum Web Site, the Exhibition Web Site, or our Facebook Page. This project is a partnership between the Museum of Design Atlanta and Georgia Tech, and curated by Celia Pearce, Akira Thompson, John Sharp, and Cindy Poremba.